C'est La Vie

We stopped by Pavement Shoes today, a cool new shoe boutique in Lawrenceville that one of our MySpace friends had suggested we might want to film in. They were right. The owner, Jessica Martin, and her sister Alissa have put together a great selection of fashionable footwear, tote bags and accessories. Ann Turiano (aka Caroline) and I marveled at the "New York"-iness of the store -- spacious, seductive, unified in theme and tone -- and then I realized, "Why COULDN'T a store like this exist in Pittsburgh?"

(To be fair, there are several such nifty places around town, but this is not a city that often gives itself credit for being able to support such endeavors. Thus, even we pro-active Pittsburghers are surprised to find such pleasures.)

On our way out the door, Jessica suggested we stop down to a new boutique on the corner that had just opened: La Vie.

Sure enough, there was a hip boutique / art gallery at the other end of the block. It was brand new (grand opening Dec 2), so there was still much work to be done -- a gent was fixing the computers while we were perusing their wares -- but already people were walking in off the street and exploring. Already, the buzz has begun, and it's great to see.

Speaking of which, as I was explaining to the owner of La Vie that we produce a web-based sitcom in Pittsburgh, one of the nearby shoppers chimed in and said "I've seen it."

The buzz is getting around...