Mental Projection and John Ritter

I've not been paying much attention to reports about the iPhone, nor the Apple TV. I decided long ago that the means of distribution for media will evolve long past my time on this planet. I also realized, when I was in college -- studying computer animation, no less -- that my interest in computers themselves was limited. As a means to an end, sure, but as an individual box to drool over, not so much.

(Insert horrendously inappropriate yet unavoidable "box-drooling" jokes here...)

How can I so easily disregard the New Hotness of 2007? Because I don't particularly care what rectangular surface STBD is viewed on, as long as it's being watched.

I've realized that my true passion in the new media is the same as it was in the old media: telling stories. Instigating responses. Creating conversations.

To me, it doesn't matter if that conversation, that response, is generated by images and sound emanating from an iPod, an iPhone, an Apple TV or a feature film screen. Despite some logistical differences in the way content will be produced to match the size of the screen and the length of the audience's attention span, we content producers are still involved in the process of communicating information. That was the case when the printing press roared to life and it'll be the case long after we're all in touch via ESP.

As I've been saying since watching the earth tremble at Video on the Net in September: When we all start mentally projecting images from our foreheads in 50 years, we'll still need episodes of Three's Company to share with each other.

So: what stories are you telling?